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While most people may not realize, data quality can vary based on the number of sources and the methods used to collect given data. Even so, ensuring data quality is important for different digital transformation projects. These can include predictive analytics, customer personalization, AI applications, and even machine learning.

This guide will help you better understand data quality and why it is vital for your business.

Email marketing consists in informing your contacts and customers about certain offers, services or changes of your company. It is basically a link between the customer and you. Easy, right?

Did you know that email marketing can increase sales, brand awareness, and website traffic? Satisfy the desires of customers in simple letters! We have compiled seven ways to grow your business using email marketing.

Email marketing can play a huge role in the success of your digital marketing strategy. This is why working on your email marketing strategy to make it the best it can be is crucial for achieving the best response from your emails.

Due to modern world circumstances, online communication, via email mainly, has become not only a part of our personal daily routine, but work life also. That is why in order to avoid this quite an unpleasant experience you have to get acquainted with online communication rules everyone has to stick to nowadays.

Whether you want to communicate with your customers, promote your products, or reach your business goals, outreaching is the best way to start. On average, every $1 you spend on email marketing can profit you of $51.

Here, you will find some best email marketing strategies to improve your campaign and make them powerful marketing assets.

Content is what drives interest when people read emails. What is the email about? Why should people care? The answers to these questions will depend on the content that you put into your emails.

Many workers are now remote, either entirely or on a hybrid basis; it's necessary to resolve bad cybersecurity habits and practices. It's the sure-fire way to prevent leaving your company vulnerable to cyber-related crises.

You can use email marketing to promote your content and also build loyal audiences. The question is, how do you do this? This article discusses the correlation between email marketing and content promotion.