Verifalia blog

When customer make their buying decisions, it often involves both their logical and emotional brain. What many people don't know, perhaps, is that it involves more emotion than logic. As we go further in this article, we will discuss why emotions are good drivers of purchasing decisions and why they are effective in email marketing.

As social media popularity increases, they will engage massive social media audiences in the coming years. In this article, I am going to tell you about 10 social media trends you can expect in 2022.

Increasing brand awareness is vital for a brand in the present scenario. Read this article to learn about increasing brand awareness on social platforms.

The following is a list of methods you can utilize to improve your game, attract new customers, and build your business on LinkedIn the most effective manner possible.

How to develop such a strategy that will drive ROI from email marketing? This is a pretty relevant question, given the fact that everyday an average user gets more than 100 emails. So, let's find out how to create an email marketing strategy that will help your brand stand out.

It may seem like a strange idea to use email marketing for generating organic traffic, it is still possible and can be effective. Hence, here are the eight content writing strategies to use when you need to acquire more organic traffic through emails.

We have noticed that most common mistakes lie in email personalization. Hence, in this article, we are going to go through what these mistakes are and provide you with some solutions to give your campaigns an added boost.

Effective email communication is now a requirement for any organization, and for many professionals, it is the most immediate mode of communication. Most of us send and receive emails at work on a daily basis, but when was the last time you considered your email communication style, and how you could improve it?

Undoubtedly, the benefits of email marketing are endless. It is a useful source of targeting new clients and maintaining current relationships, which is why it is used by numerous brands. However, the integration of email marketing tools with CRM can let us make the most of this tactic.